From its expressive typography to the ornamental patterns rooted in Portuguese visual culture, Zélly Cevada Extra is a reminder that even everyday objects can carry decades of history and identity.
Good packaging design lasts because it reflects more than trends, it reflects a place, a time, and the people behind it.
Curious to see pieces like this in person? Book a museum visit through our website (typographicobjects.com) or contact us via DM for more information.
creative direction @jkudos research @isabeloverby animation @wilson_tuan_ voice @caitlin.yackley
Sora Iro Cola — a clear glass bottle with a single deep blue label, script typography curving across a clean navy field. A sky-colored cola from Okayama, seasoned with Setouchi salt and bottled like a souvenir.
Kuidaore Taro Fermented Butter Manju — Osaka`s beloved clown mascot, red-and-white party hat and all, commanding a sunshine yellow box packed with bold katakana. One bite of fermented butter manju, one souvenir worth keeping.
Murray`s Superior Pomade — a bold orange tin featuring retro portraits of a man and woman with perfectly styled hair. A petrolatum-based American classic since 1925, heavy hold and high shine straight from the barbershop shelf.
Bell`s Seasoning — yellow, loud, and unapologetically Americana, with a folk-art turkey standing guard over "Over 150 years of tradition." The William G. Bell Co.`s salt-free, seven-spice blend, synonymous with Thanksgiving since 1867.
Temple of Heaven Gunpowder Tea — a deep-green box adorned with gold ornamentation and trilingual scripts, containing tightly rolled Zhejiang green tea with its signature smoky character.
Al Rabie The Original Orange Drink — A familiar black-and-orange carton of orange juice, featuring playful citrus illustrations, offers a refreshing, preservative-free sip wherever you are.
Emina Bouncy Tint — a soft lilac box dominated by oversized, bubbly typography that feels as squishy as the product inside. Indonesia`s 3-in-1 lip, cheek, and eye tint, fun and done.
Apple Sidra — a sunshine yellow can featuring a bold red apple sliced clean by a ribbon of text in both Latin and Traditional Chinese scripts. Taiwan`s beloved carbonated apple drink since 1965, crisp, clean, and proudly "without chemical colors."
Yifon Braised Mackerel — a clean white tin anchored by a sweeping brushstroke kanji for "saba," framed in gold and flanked by dense Japanese and Chinese text. A Singapore-made homage to Japanese washoku, miso-braised and ready to eat.
Vintage Victorian Traditional English Tea — a powder blue mini tin adorned with gold lettering, engraved teaware illustrations, and forget-me-not florals. A loose-leaf English Breakfast tea as charming to display as it is to brew.
Kyknos — Greece’s oldest canning brand, founded in 1915. A modern take on its iconic red tin design, this triangular pack carries the same bold typography and swan emblem that defined a century of Greek kitchens.
Ambika Appalam Papad — crisp South Indian lentil wafers packed in their signature round blue-and-red wrapper, featuring a vibrant goddess illustration that’s instantly recognizable in Indian kitchens.
RM Cap Mangga Paper Sigaret — smooth, unlined rolling paper with subtle sweetness. packed in a mango-illustrated wrapper with at least 45 sheets inside.
Nissin Mini Cup Noodle — the world’s first cup-type instant noodles from Japan, first released in 1971. The cumulative amount of servings sold worldwide has exceeded 50 billion.
Fuji No Ume Kobucha — a compact green-and-pink tin with a white lid, dressed in bold vertical kanji and a restrained two-tone palette that already hints at the taste inside. A plum-and-kelp powder from Hokkaido, as much a seasoning as it is a drink.
From its expressive typography to the ornamental patterns rooted in Portuguese visual culture, Zélly Cevada Extra is a reminder that even everyday objects can carry decades of history and identity.
Good packaging design lasts because it reflects more than trends, it reflects a place, a time, and the people behind it.
Curious to see pieces like this in person? Book a museum visit through our website (typographicobjects.com) or contact us via DM for more information.
creative direction @jkudos research @isabeloverby animation @wilson_tuan_ voice @caitlin.yackley
Sora Iro Cola — a clear glass bottle with a single deep blue label, script typography curving across a clean navy field. A sky-colored cola from Okayama, seasoned with Setouchi salt and bottled like a souvenir.
Kuidaore Taro Fermented Butter Manju — Osaka`s beloved clown mascot, red-and-white party hat and all, commanding a sunshine yellow box packed with bold katakana. One bite of fermented butter manju, one souvenir worth keeping.
Murray`s Superior Pomade — a bold orange tin featuring retro portraits of a man and woman with perfectly styled hair. A petrolatum-based American classic since 1925, heavy hold and high shine straight from the barbershop shelf.
Bell`s Seasoning — yellow, loud, and unapologetically Americana, with a folk-art turkey standing guard over "Over 150 years of tradition." The William G. Bell Co.`s salt-free, seven-spice blend, synonymous with Thanksgiving since 1867.
Temple of Heaven Gunpowder Tea — a deep-green box adorned with gold ornamentation and trilingual scripts, containing tightly rolled Zhejiang green tea with its signature smoky character.
Al Rabie The Original Orange Drink — A familiar black-and-orange carton of orange juice, featuring playful citrus illustrations, offers a refreshing, preservative-free sip wherever you are.
Emina Bouncy Tint — a soft lilac box dominated by oversized, bubbly typography that feels as squishy as the product inside. Indonesia`s 3-in-1 lip, cheek, and eye tint, fun and done.
Apple Sidra — a sunshine yellow can featuring a bold red apple sliced clean by a ribbon of text in both Latin and Traditional Chinese scripts. Taiwan`s beloved carbonated apple drink since 1965, crisp, clean, and proudly "without chemical colors."
Yifon Braised Mackerel — a clean white tin anchored by a sweeping brushstroke kanji for "saba," framed in gold and flanked by dense Japanese and Chinese text. A Singapore-made homage to Japanese washoku, miso-braised and ready to eat.
Vintage Victorian Traditional English Tea — a powder blue mini tin adorned with gold lettering, engraved teaware illustrations, and forget-me-not florals. A loose-leaf English Breakfast tea as charming to display as it is to brew.
Kyknos — Greece’s oldest canning brand, founded in 1915. A modern take on its iconic red tin design, this triangular pack carries the same bold typography and swan emblem that defined a century of Greek kitchens.
Ambika Appalam Papad — crisp South Indian lentil wafers packed in their signature round blue-and-red wrapper, featuring a vibrant goddess illustration that’s instantly recognizable in Indian kitchens.
RM Cap Mangga Paper Sigaret — smooth, unlined rolling paper with subtle sweetness. packed in a mango-illustrated wrapper with at least 45 sheets inside.
Nissin Mini Cup Noodle — the world’s first cup-type instant noodles from Japan, first released in 1971. The cumulative amount of servings sold worldwide has exceeded 50 billion.
Fuji No Ume Kobucha — a compact green-and-pink tin with a white lid, dressed in bold vertical kanji and a restrained two-tone palette that already hints at the taste inside. A plum-and-kelp powder from Hokkaido, as much a seasoning as it is a drink.
